STEVE CASE Biography - Bussiness people and enterpreneurs


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Name: Steve Case                                                                 
Born: August 21, 1958                                                             
Steve Case (born August 21, 1958) is a businessman best known as the co-founder   
and former chief executive officer and chairman of America Online (AOL). He       
reached his highest profile when he played an instrumental role in AOL's merger   
with Time Warner in 2000.                                                         
Steve Case grew up in Honolulu, Hawaii, showing an early entrepreneurial bent.   
He graduated from the prestigious Punahou School (Class of 1976) and attended     
Central Union Church. His first significant innovations were with Froggies Used   
Books and Records in Waikiki, where he developed and applied innovative           
marketing techniques to greatly grow the company sales. He graduated from         
Williams College in Williamstown, Massachusetts in 1980 with a degree in         
political science, and began working as a marketer at Procter & Gamble soon       
after. In 1983 he became a marketing consultant at Control Video, a small         
company that distributed games for the Atari 2600 game console using a phone     
line and modem.